We are recognized as the best PPC company in Nepal. Our PPC experts work tirelessly to keep you ahead of your competitors by delivering high-performing PPC services. We provide affordable PPC packages in Nepal for various Google Ads services, including Banner Ads, Search Ads, App Installation Ads, YouTube Ads, Lead Generation Ads, Shopping Ads, and more. Our services are 100% transparent, so you always know where your money is being spent.
Why Choose Us for PPC Services?
Nepcod is rated as the #1 PPC Services Provider in Nepal, with Google Ads PPC experts serving clients across Nepal and internationally. If you want to gain customers quickly without spending a huge amount, you should choose our PPC services.
As a top Pay-Per-Click (PPC) management company in Nepal, we are dedicated to helping you run effective Google Ads and paid ads on search engines or social media. Our Google advertising services are more affordable than those of other PPC agencies in Nepal. We use a strong digital marketing strategy to help your website rank at the top.
With PPC, your website appears at the top of search results for specific keywords that potential customers frequently search for. This gives you immediate results in terms of attracting business or generating leads.
What We Offer in PPC Services
Our PPC services include a variety of options to help grow your business effectively.
Search Network Advertising
Search Network advertising a cost-effective strategy that helps bring targeted traffic to your website. We focus on increasing your sales through paid search ads. These ads appear when someone searches for specific keywords related to your business. You only pay when someone clicks on your ad, which makes it a budget-friendly way to reach potential customers. We can target these ads to specific cities, countries, or areas near your business, ensuring you reach the right audience.
Display Network Advertising
We also offer Display Ads through the Google Display Network. This service helps your business reach millions of people while they browse their favorite websites, check their Gmail, watch YouTube videos, or use mobile apps. With display ads, you can introduce your brand to potential customers without waiting for them to search for you. It’s an excellent way to get your brand noticed by people who might not have found you otherwise.
Facebook Marketing Services
Facebook Marketing Services help you advertise your business on one of the largest social media platforms. Facebook has millions of users, and advertising here can be very cost-effective. We help you target specific audiences based on their interests and behaviors, ensuring that your ads reach the people most likely to be interested in your products or services. We offer various types of Facebook ads, including those aimed at driving traffic, increasing reach, generating leads, encouraging installs, and boosting conversions.
App Promotion Services
Our Mobile Ads & App Promotion Services are designed specifically for app developers who want to increase the number of downloads for their apps. We create innovative strategies to promote your apps globally, and we charge based on the number of successful installs. This means you pay only when someone actually downloads your app. We can also focus on specific geographic locations to make sure your app gets the best exposure and maximum benefits.
How Can PPC Help New Businesses?
PPC (Pay-Per-Click) advertising can be really helpful for new businesses because it delivers fast results. Unlike SEO or social media marketing, which can take time to build up, PPC can bring immediate traffic to your website. This means your business gets quick visibility and a chance to engage with potential customers right away.
Managing PPC ads involves some technical skills, so working with a specialized PPC company like Nepcod Technologies can help you get the best results. They make sure you get the most out of your advertising budget and reach the right audience effectively.
Types of PPC Advertising
A well-planned approach in PPC marketing can deliver great results. Knowing the different types of PPC ads can help you select the best strategy to achieve your business goals. Here are some common types of PPC advertising:
Search Advertising: This type of advertising aims to drive more web traffic by using targeted keywords and placing ads on search engines like Google. When people search for these keywords, your ads appear, helping to attract visitors to your website.
Display Ads: These ads help boost brand recognition by using visually appealing ads that appear on various websites, apps, and social media platforms. Display ads are great for catching people’s attention and introducing them to your brand.
Video Ads: Video ads aim to increase engagement by using video content on platforms like YouTube. These ads encourage viewers to interact with your brand, helping to increase conversions and build brand awareness through compelling video presentations.
Mobile Ads: These ads focus on promoting mobile apps and increasing user engagement. They optimize for cost-per-install (CPI) metrics, meaning you pay based on the number of successful app installations. Mobile ads are especially useful for app developers looking to increase downloads.
Gmail Sponsored Ads: These ads target users directly in their Gmail inboxes. They offer personalized ads based on users’ interests and search behavior, making it more likely that the ads will be relevant and engaging for them.
Paid Social Ads: These ads quickly increase visibility on social media platforms by using sponsored content. Platforms like Facebook, Instagram, and LinkedIn allow you to target specific audiences, helping your business reach potential customers more effectively.
Types of Bidding Strategies
Crafting a successful PPC campaign requires a good understanding of various bidding strategies used in Google Ads. Here are the main types, explained in simple terms:
Target ROAS (Return on Ad Spend): Aims to achieve a specific revenue return for every dollar spent on ads. This is useful for advertisers who want to ensure they are getting a good return on their investment.
Target CPA (Cost Per Acquisition): This strategy focuses on getting leads or conversions at a specific cost per action. It’s ideal for advertisers who want to control how much they spend to acquire a customer.
Viewable CPM Bidding: Ensures that ads are seen by users before counting impressions. This optimizes for visibility, making sure that the ad is actually viewed by potential customers rather than just being shown.
CPM Bidding (Cost Per Thousand Impressions): Charges advertisers for every thousand times their ad is shown. This strategy is great for raising brand awareness because it focuses on getting your ad seen by as many people as possible.
CPV Bidding (Cost Per View): Charges for each video view, making it ideal for brands focusing on video content engagement. This strategy helps advertisers pay only when someone watches their video ad.
Maximize Conversions: Automatically adjusts bids to achieve the highest conversion rate within your budget. This strategy is great for advertisers who want to get the most conversions without worrying about manual bid adjustments.
Target Impression Share Bidding: Prioritizes ad visibility, aiming for top positions on search result pages. This strategy is perfect for advertisers who want their ads to be prominently displayed at the top of the search results.
Enhanced Cost Per Click (ECPC): Increases bids for clicks that are likely to result in conversions, balancing cost and conversion rates. This semi-automatic strategy combines manual bidding with automatic adjustments for better results.
Maximize Clicks: Focuses on obtaining the highest number of clicks within a set budget, driving traffic to your site. This is ideal for advertisers who want to increase their website visits.
Manual CPC Bidding: Allows advertisers to control the maximum cost per click, letting them set bids manually. This strategy offers the most control, allowing for precise adjustments based on performance.
Nepcod Technologies’ PPC Services Process
Google Ads Account Setup
We start by setting up your Google Ads account. This includes targeting the right audience and organizing your campaigns for success. We do thorough keyword research and identify negative keywords to make your campaigns more efficient.
Landing Page Optimization
Our team improves your landing pages for better performance. We use effective ad extensions and set the right demographics for your ads. We also take care of tracking, monitoring, and reporting to ensure your campaigns stay on track.
Delivering Results
With our detailed reports, you get insights into increased traffic, conversions, and quick results. You have full control over when your ads run, and you can pause or stop them as needed. Plus, you can adjust your budget and cost per click (CPC) whenever you like.
Nepcod Technologies is proud to be the best PPC company in Nepal. Our experienced and dedicated team delivers high ROI by constantly monitoring, testing, and targeting better keywords. Businesses around the world choose us to manage their PPC campaigns because we are committed to excellence and getting results.
